Why Choose Zeitgeist Research?
- Our technology is state of the art – and state of what you need. We have access to all of the most up-to-date survey technologies. Our expert project managers design your project using the right approach, and then apply the right technology. No one-size-fits-all solutions here!
- Our surveys keep respondents involved and interested. Engaged respondents produce better data with higher response rates. Our fun, interactive, and visually appealing surveys go beyond radio buttons and checkboxes to keep respondents, ensuring more accurate and insightful data.
- Our reporting tells a story: Zeitgeist Research’s expert, senior-level analysts provide you with intelligence and knowledge, not just data regurgitation. These are the reports we wanted when we were in your shoes.
Shouldn’t you be working with Zeitgeist Research?
Measure Ad Awareness and Impact
Zeitgeist Research developed Bullet Train studies to deliver fast, cost-effective ad testing to help you avoid costly mistakes and under-performing campaigns. Because the Ad Awareness Snapshot Bullet Train™ is conducted in two waves, you can use it as a pre-to-post study around an ad launch, or a media effectiveness tracker as different media are introduced in the campaign.
Bullet Train Ad Concept Tests use a standardized survey of key metrics, including:
- Unaided Awareness: Have they seen the advertising? Where and when? What do they recall about it?
- Aided Awareness: Have they seen the advertising? Where and when? Did it cause them to act, and if so, how?
The Advertising Awareness Snapshot Bullet Train™ helps you optimize ad awareness, channel, and motivation. Now there are no excuses NOT to test your ad campaigns!
Note: All Bullet Train™ studies are also available as fully customizable research studies for deeper exploration and richer insights. These studies include more segments and deliver customized metrics. Custom studies have longer timelines (3–6 weeks) and pricing starts at $10,750 (plus sample costs.)