Packaging
Testing
Does your new packaging concept create an emotional connection? Is it trendy, modern, or boring? Let Zeitgeist tell you which concept resonates most with your target market!
Stop guessing and start testing.
Have Questions?
We're here to help.
Contact UsPricing & Plans
We offer multiple packaging testing solutions to fit any timeline and budget.
Qualitative Research
Bespoke Focus Groups
$8,000 + each
Traditional online
focus groups.
Turn-Around
4+ Weeks
Customization
Fully customizable
Bespoke Shop Alongs
$1,200 + each
Understand how consumers
shop the category.
Turn-Around
4+ Weeks
Customization
Fully customizable
Bespoke Shelf Test
$1,200 + each
How does your packaging
perform in the real world?
Turn-Around
4+ Weeks
Customization
Fully Customizable
Quantitative Research
Basic
$4,750 +
Fast and affordable.
Turn-Around
1+ Weeks
Customization
Limited
Key Metrics
-
Core packaging testing metrics
-
Behavioral impact
Advanced Solutions
-
Static Dashboard
Accelerated
$9,750 +
Quick insights with expert analysis.
Turn-Around
2+ Weeks
Customization
Limited
Key Metrics
-
Expanded packaging testing metrics
-
Behavioral impact
Advanced Solutions
-
Static Dashboard
-
Packaging testing scores
Bespoke
$20,750 +
Custom research to fit any need.
Turn-Around
3+ Weeks
Customization
Fully Customizable
Key Metrics
Fully customizable
Advanced Solutions
-
Static dashboard
-
Packaging testing scores
-
Highlighter tool
Reporting
All your research projects are managed by senior research professionals who each have 10+ years of experience.
As a result, our reports are strategic and tell a story.
Dashboard
All surveys come with a static dashboard.
Stoplight Charts
A stoplight chart shows how each package performed qualitatively across the seven dimensions.
Success Scores
Your final calculated scores are ranked for easier decision making.
Eye Tracking
Shoppers’ eye movements are tracked as they shop in-store or online to understand which elements of the shopping experience attract their attention and influence their purchase decisions.
Let’s work together.
info@zeitgeistresearch.com