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Target Market
Sizing

You have a great new product or service, but you don’t know the size of the addressable target market, who your consumers would be, or what drives purchase in your category. Let Zeitgeist help you with these foundational research steps.

Stop guessing and start investigating.

Have Questions?

We're here to help.

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Pricing & Plans

We offer multiple target market sizing solutions to fit any timeline and budget.

Simple Target Market
Sizing

$10,750 +

Fully customizable with
up to 15 questions
to size your
target market.

Turn-Around

3+ Weeks

Customization

Fully customizable

Key Metrics

  • Market size calculation

Advanced Solutions

  • None

Simple Target Market
Sizing and Definition

$15,750 +

Fully customizable with up to 50 questions to size your target market, profile it and identify motivations and barriers.

Turn-Around

3+ Weeks

Customization

Fully customizable

Key Metrics

  • Market size calculation

  • Brand equity

  • Barriers and motivations

Advanced Solutions

  • Key Driver Analysis

Expanded Target Market
Sizing and Definition

$20,750 +

Fully customizable with up to 50 questions to size your target market, profile it and identify motivations and barriers.

Turn-Around

3+ Weeks

Customization

Fully customizable

Key Metrics

  • Market size calculation

  • Brand equity

  • Barriers and motivations

  • Hobbies/Interests

  • Media consumption

  • Psychographics

Advanced Solutions

  • Key Driver Analysis

Reporting

All your research projects are managed by senior research professionals who each have 10+ years of experience.

As a result, our reports are strategic and tell a story.