In-Depth Interviews
Our remote or in-person In-Depth Interviews (IDIs) allow companies to have real, in-depth conversations with the people they serve.
Our skilled moderators, led by a PhD in cognitive psychology, have years of experience and specialized training, helping them to understand the “why” behind consumer behavior.
Our remote IDIs are conducted using a video conferencing system, allowing us to include participants from across the US or even the world without incurring travel expenses. We take an iterative approach to IDIs, working with our clients between sessions to refine the questioning and stimuli in order to deliver insights they can use to drive results for their business.
Benefits
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Cognitive Psychologists
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In-house Recruiting
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Agile Research
Speed
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Accelerated
N.A.
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Bespoke
3+ weeks